Me and You

Mission: is an online directory where the users write reviews and grade companies. We where asked to help build awareness and help the company reach new audiences.

Create TV-advertising that communicates the purpose of the website in a way that makes it stick with the audience. Like many 2.0 Internet start ups the budget was small but the enthusiasm was big.

We asked real user to make their recommendation live, in front of a camera. The handheld, home video style enhanced the authenticity of the message.

Johan diggar marrängbakelser

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